The question is completely valid - "Whats going on with my Google search results?" Unfortunately its the question that makes me cringe the most. I'll skip all the reasons for my turn-and-run face and try to answer clearly here. Answer: There are TONS of reasons that SERPs (search engine results pages) change. Here are a few common ones. 1. The wrong keywords. If you usually search for "my business - Vancouver" and the next day you neglect your second cup of coffee and the " - Vancouver" on your search, the results will be different. Search engines are getting wiser so there shouldn't … [Read more...]
Printable Recipe Cards that Increase Traffic
March 22, 2012
There are two things that you need - well three - if you're a food / recipe blogger: 1. SEO Friendly Ziplist Plugin - creates the recipe card formats for search engines. It adds a function to save to their ziplist site (with shopping lists and other cool organizing features) and to print a printable version of the recipe cards. 2. Branding Consistency - we create the printable recipe card formats to match your site 3. Pinterest - because this alone can increase your traffic 50+% Printable Recipe Cards by DSWP Website Services Get your own SEO-Friendly Recipe … [Read more...]
Thinking of Hiring an SEO Expert?
March 14, 2012
These questions should keep you out of shadowy territory and let them know that you're not to be messed with. 1. What SEO strategy are you using? TIP: Make sure that your SEO consultant are not using Black Hat methods. Black Hat SEO is a tecnique used to manipulate search engine rankings. The strategy could boost a website traffic quickly, but the ranking of the site is short lived. Once Search Engines find out that the site has used trickery that violated their Terms of Service, your site ranking will eventually wear off or your site can be completely removed from the databases. 2. … [Read more...]
The Future of SEO and 10 Tips for Optimizing Content
February 14, 2012
This content will be covered in more detail in a course I'm currently procrastinating the writing of. Hopefully this will help get you started! ---------------------------------------------------------------------------------------------- Here's what puzzles me: if an SEO Expert does anything that is beyond 'best practices' you'll have to hire him/her again to change everything after every Google algorithm update. So why do so many people hire SEO Experts? The safer content optimization strategies are simply best practices and a little common sense. Here's a summary of what I've … [Read more...]
Google changes how it treats your pages with ads!
January 20, 2012
Summary Google announced yesterday that there have been some tweaks to the SEO Algorithm. It will now penalize sites that make it difficult to find real content. Your site may loose Google ranking if your website pages: dedicate a large % of 'above the fold' space to ads does not have large content blocks visible above the fold Your site will likely be unaffected by this change if: your 'above the fold' ads are within reason lots of relevant content remains above the fold View your "Above the Fold" for different browsers: Use this site to see your site as others … [Read more...]
Question: Can you help me fix my PR?
November 15, 2011
This week, (not coincidentally also the week Google has changed its algorithm) we've received a number of emails from shocked and unhappy people about their page rank. For some of us, our PR has been doing well and all the sudden, we are doing poorly. And for some of us our PR was holding steady, and we still are (or doing better). And the sad thing is that these seemingly arbitrary PR numbers determine our income! Which makes the whole area of search engine optimization stressful and emotional for many, many people. I hope to alleviate fears and give you a sense of control back … [Read more...]
How to Remove SPAM in WordPress
November 4, 2011
How to spare your innocent eyes the onslaught of spam. Dealing with comment and form spam in WordPress and other sites, is a daily task for most of us. But I find that the spammers are getting smarter and sneakier and I want to protect YOU from THEM. Here's the why and how to stop spam in WordPress, specifically. Spam Devalues your Site When you are searching out the legitimacy of a site, what do you do? I have a quick look for content that makes sense, I look for ridiculous over-use of keywords and nonsensical links. If I find a lot of spam comments, or completely un-moderated … [Read more...]
Previous
