5 More Creative Ways to get Free Publicity

This is a follow-up post to the free download "Press Release Guide & Template" A press release is the traditional way to gain publicity for your business, but it may not always be the best way. Here are a few creative ways to gain free publicity for your business. Pick up the Phone Reporters are busy but sometimes a personal touch will work. You may also make that call at just the right … [Read more...]

Search Engine Finesse – What are Keywords and Do they Matter?

Is your increased traffic a result of hard work or coincidence? I got a few extra comments this week since I installed the SEO plugins from last week's lesson.   But I'm not really sure if that is a coincidence - perhaps the subject of SEO is popular right now (perhaps! ha.) and this has nothing to do with google searchers finding me.   I've been reading several websites and books this week … [Read more...]

Search Engine Finesse – Installing SEO Plugins for WordPress

Update - June 19, 2010 Added suggestions and edits are in blue text below. Our focus for the Search Engine Finesse series (see the intro here) will be on writing content of interest to our readers, including terms that will help our readers(& search engines) find us, and creating a quality user experience.   From the horse's mouth itself: Webmasters who spend their energies upholding the … [Read more...]